Need for Improved Customer Support Service To Facilitate AI Use in Call Centers
Financial institutes, banks, hospitals, retailers, and telecom companies across the world are focusing heavily on providing better customer support services, owing to which call centers of these end users are increasingly deploying artificial intelligence (AI)-enabled solutions.
To offer better customer care, call centers are increasingly deploying AI-powered chatbots as they use existing information, such as frequently asked questions (FAQs) and the knowledge base of organizations, to cut down the response time for customers.
In addition, the mounting volume of data and increasing practice of customer engagement through websites, social media platforms, and email are expected to propel the call center AI market at an exceptional CAGR of 22.6% during the forecast period (2019–2024). According to P&S Intelligence, the market was valued at $914.5 million in 2018, and it will exceed $2,990.1 million in revenue by 2024.
Besides, the soaring number of call centers will also facilitate the market growth in the forecast years. Call centers of companies operating in the telecom, retail and e-commerce, oil and gas, media and environment, healthcare, government, energy and utilities, education, automotive, and banking, financial services, and insurance (BFSI) sectors use chatbots, intelligent virtual assistants (IVA), and intelligent interactive voice response (IVR) systems to improve their operations.
All these solutions can be deployed on the cloud as well as on-premise. Cloud as well as on-premise solutions that are used in call centers, are based on machine learning (ML), natural language processing (NLP), cognitive computing, computer vision, automatic speech recognition (ASR), image processing, and video recognition technologies.
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